SteadyOptions is an options trading forum where you can find solutions from top options traders. Join Us!

We’ve all been there… researching options strategies and unable to find the answers we’re looking for. SteadyOptions has your solution.

Lessons From Apple Crash


Despite a healthy beat and dividend hike, shares of Apple (AAPL) are slightly down in after hours trading. They have lost now almost half of their value in the last 6 months. During 2012, I warned several times that Apple has gone up too far too fast. When the stock was going up almost every day for no visible reason, I asked a simple question: what do we know today that we didn't know a month ago?

I won't go into models, forecasts, P/E ratios, DCF analysis etc. I'm sure there will be enough gurus doing just that. Most of this mumbo jumbo stuff is useless anyway - the markets will do what they have to do and will usually laugh at your analysis. Instead, I would like to offer some analysis how you could see the warning signs and what are the lessons from the American darling's crash.

 

Warning signs

 

When the stock has risen to $705, you could find plenty of warning signs. For example:

  • Apple's value was more than 4% of the U.S. GDP.
  • Options Implied Volatility jumped from 19% to 41% in a matter of few weeks with no significant news.
  • You could make almost 50% in one week trading a delta neutral butterfly spread. Those returns are possible only with highly speculative stocks.
  • Pretty much everyone was bullish on Apple. If everyone is bullish and already has purchased the stock, who is left to support further stock increase?
  • The market was pricing the good news only and ignoring all the bad news.
  • According to Forbes, some of Apple's insiders dump the stock.
  • The positive sentiment reached extreme levels.

 

The Forbes article is especially interesting. The columnist argues that:

 

"Apple cultists may want to take notice that the top brass of Apple clearly does not believe that Apple stock going to $1000 is a sure thing. Blind faith is the hallmark of cultists. "

 

It also quotes an email from an Apple's cultist:

 

"You are wasting your time here……. Other analysts on AAPL are all silly? You are smarter? A nuclear physicist, so what? Apple will be above $1000 soon, no matter what you said……. You took profit at $360 and $525, shame on you."

 

Please note the definitiveness of Apple going to $1000 in the above excerpt.

 

Some people argued that the stock will get more support from dividend funds that were restricted to own it till now. I personally doubted it then and I doubt it now. The stock often moves up and down more than the entire year's dividend in just a few minutes. Most of the dividend funds don't want to own that kind of volatility.

 

History lessons

 

Unfortunately, in most cases of parabolic moves, those who join the party late buy the shares of those informed traders and investors who have already made significant gains and are ready to move to the next target. When they decide to sell part of their remaining portfolio, then the late comers, who are usually weak hands, panic and try to sell at break-even or just below that.

 

The recent crash also shows the dangers of over-concentrated portfolio. Many people went "all in" with Apple thinking that the stock will just continue going up $100 month after month. Obviously they were proven wrong. No stock deserves more than 20-30% of your portfolio maximum, and AAPL is no different.

 

Market history is filled with moves that defy logic as the charts "go parabolic." Those moves usually have 3 things in common:

  • They go further than one would expect.
  • They never last.
  • They usually end really, really badly.

 

What now?

 

AAPL price action simply proves that there is no such thing "cannot go any lower". Is the stock cheap? Yes, some would say ridiculously cheap. But it was cheap at $500 too. Would I buy it now? The answer is no. I learned the hard way not to invest in stocks without some kind of hedge, no matter how cheap they seem. Personally, I'm implying non-directional options strategies that are designed to make money in every market. Since joining Seeking Alpha four months ago, I shared quite a few Apple trades with my readers. Here are some of them:

  • The Bull Credit spread from December 13, 2011 produced a 42% gain in 6 weeks.
  • The Iron Condor from January 10, 2012 produced a 28% gain in 2 weeks.
  • The Long Butterfly from March 19, 2012 produced a 35% gain in three days.

 

Since Seeking Alpha discontinued the Options section, I cannot write options articles anymore. However, I still share the trades with my members - my last AAPL trade was a calendar spread just a month ago which made 25% in two weeks (the stock was down 5% during that time).

What Is SteadyOptions?

12 Years CAGR of 114.5%

Full Trading Plan

Complete Portfolio Approach

Real-time trade sharing: entry, exit, and adjustments

Diversified Options Strategies

Exclusive Community Forum

Steady And Consistent Gains

High Quality Education

Risk Management, Portfolio Size

Performance based on real fills

Subscribe to SteadyOptions now and experience the full power of options trading!
Subscribe

Non-directional Options Strategies

10-15 trade Ideas Per Month

Targets 5-7% Monthly Net Return

Visit our Education Center

Recent Articles

Articles

  • Optimizing Portfolio Growth: Managing Capital and Liabilities in Modern Tax Planning

    Growing your investment portfolio involves more than just picking winners. While strong returns are the goal, many investors overlook a critical factor that significantly impacts their net worth: tax planning. Managing your capital and liabilities with taxes in mind isn't just about saving money in April. It's a year-round strategy that can accelerate your portfolio's growth and help you keep more of what you earn.

    By Kim,

    • 0 comments
    • 387 views
  • Expanded Trading Hours for Select Equity Options

    The Cboe Options Exchange will start offering expanded trading hours for select high-liquidity single-stock equity options. The schedule features a morning Global Trading Hours (GTH) session from 7:30 a.m. to 9:25 a.m. ET and an afternoon Curb session from 4:00 p.m. to 4:15 p.m.

    By Kim,

    • 0 comments
    • 553 views
  • How LEAPS Differ From Short-Term Options

    LEAPS stands for Long-Term Equity Anticipation Security. Which is just a long-dated option, typically referring to those with expirations more than a year out. There’s no technical difference between LEAPS and shorter-term options other than the expiration date. They’re traded on the same exchanges and have the same rules surrounding margin and whatnot.

    By Pat Crawley,

    • 0 comments
    • 31105 views
  • Why Not to Hold Strangles Through Earnings

    In my previous article, I described a strategy of buying a long strangle a few days before earnings and selling them just before earnings. In this article, I will show why it might be not a good idea to keep those strangles through earnings.

    By Kim,

    • 0 comments
    • 6059 views
  • Pre-Earnings Entry Price: What 31,000 Cycles Say

    Every card in the scanner carries a block called How expensive is this entry? It compares what you would pay today against what the same setup cost on the same ticker at the same point in past cycles. I built that block in August. It reads well. But a reading that looks sensible and a reading that predicts something are different things, and until last week I had only the first.

     

    By Romuald,

    • 3 comments
    • 606 views
  • Expensive Compared to What?

    A trader looks at a pre-earnings straddle and asks whether it is expensive. It is the right instinct and the wrong question, because the word carries no meaning on its own. Expensive against what? A $12 straddle on a $200 stock is not expensive or cheap. It is $12.

    By Romuald,

    • 0 comments
    • 501 views
  • Beyond Strategies: What Options Traders Should Know

    Options education almost always begins with structures. Traders learn vertical spreads, calendars, butterflies, condors, covered calls and straddles, study the expiration diagrams, work out maximum profit and loss, and build a sense of the conditions each structure is supposed to suit. That foundation is necessary and there is no way around it.

    By Kim,

    • 0 comments
    • 1031 views
  • SPX vs SPY Options: Which One Should You Trade? (2026 Guide)

    Both SPX and SPY options give you exposure to the S&P 500. They track the same 500 stocks, move nearly tick-for-tick, and offer the same core strategies — credit spreads, iron condors, butterflies, and 0DTE trades. Yet the two products settle differently, are taxed differently, and carry very different assignment risks.

    By krisbee,

    • 0 comments
    • 5048 views
  • Strike Price Effects Or Pinning Revisted

    Loyal readers of this blog will recall my post from 2019 “Pinning Down the ‘Option Pinning’”. If you have not heard of pinning have a look at that article as – spoiler – everything in it as well as Jeff Augen’s observations in his books which are referenced is still valid.

    By TrustyJules,

    • 0 comments
    • 2282 views
  • Could This Strategy Be The Holy Grail Of Investing?

    This is a reprint of my Seeking Alpha article from 2013. If you have SA subscription, you can read the full article including hundreds of comments here. For the record, the strategy implementation has changed since then, but the principle remains the same. You can read more here

    By Kim,

    • 6 comments
    • 5705 views

  Report Article


We want to hear from you!


There are no comments to display.



Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Add a comment...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

Loading...